Television & Video Production, Emphasis
B.A. in Media Production with an emphasis in Television & Video Production
Students in the Media Production, TV & Video Production emphasis learn how to plan, shoot, and edit content for television, streaming, and digital platforms. They gain hands-on experience with studio and field production, working with professional cameras, lighting and audio gear, control rooms, and industry-standard editing software to produce news, entertainment, documentary, and promotional content. Students collaborate on JMC Studios programs such as Good Morning Marshall, HerdFlix and MU Report, and other Marshall student media projects, where they take on roles such as producer, director, technical director, camera operator, and editor in real production environments. This emphasis prepares students for careers in television production, video content creation, live event production, and a wide range of media industries that rely on high-quality visual storytelling.
Distinctive Features of the Program
Students who graduate with their degree in Media Production with an emphasis in TV & Video Production, are career ready with a number of skills and credentials at their disposal, including:
- pre-production planning skills and scriptwriting for video; studio and field camera operation; professional lighting and audio recording; directing and technical directing for live and recorded productions; and non-linear editing using software such as Adobe Premiere Pro, After Effects, Audition, and related tools.
Students learn to build complete television and video projects from concept to final export, manage production schedules and crews, and create content tailored for broadcast, streaming, and social media platforms.
Additionally, students develop strong soft skills essential for success in production environments, including clear communication, teamwork and collaboration on set, problem-solving under deadline pressure, adaptability during live and on-location shoots, time management, leadership in crew roles, and creativity in visual storytelling and project development.
JMC Studios serves as the official student organization for the school of journalism’s visual media. The school offers a variety of tailored programming, all of it student-run, student-generated, and student-produced in keeping with a long-running commitment to ‘hands on’ learning.
Good Morning Marshall is JMC Studios' newest content outlet. In collaboration with the department of geography, GMM brings paid student staff and volunteers from journalism and meteorology together to create and distribute a morning broadcast. The show has a Marshall focus on school happenings, local weather, and Marshall sports.
For content creators whose interest may not be news, the school offers Herdflix, a variety show format that showcases short sketches, music videos, and entertainment geared more toward social media. Student in various Marshall journalism classes also ‘do it all’ for Herdflix, just as they do for the two programs above, including content creation, show scripting and organization, and studio production and uploading of the finished programs.
Course Requirements
The Core Curriculum is designed to foster critical thinking skills and introduce students to basic domains of thinking that transcend disciplines. The Core applies to all majors. Information on specific classes in the Core can be found at https://www.marshall.edu/gened/.
| Code | Title | Credit Hours |
|---|---|---|
| Core Curriculum | ||
| Core I: Critical Thinking | ||
| FYS 100 | First Yr Sem Critical Thinking | 3 |
| Critical Thinking | 3 | |
| Critical Thinking | 3 | |
| Core II | ||
| ENG 101 | Beginning Composition | 3 |
| ENG 201 | Advanced Composition | 3 |
| CMM 103 | Fund Speech-Communication | 3 |
| Core II Fine Arts | 3 | |
| Core II Humanities | 3 | |
| Core II Mathematics | 3 | |
| Core II Natural/Physical Science | 4 | |
| Core II Social Science | 3 | |
| Additional University Requirements | ||
| Writing Intensive | 3 | |
| 1 | ||
School of Journalism & Mass Communications (SOJMC) Program Requirements
| Code | Title | Credit Hours |
|---|---|---|
| SOJMC Cognizance Area | ||
| Modern Language | 3 | |
| Modern Language | 3 | |
| Select one of the following Cultural courses: | 3 | |
| Cultural Anthropology (CT) | ||
| Intro to Human Geography (CT) | ||
| Understanding Society (CT) | ||
| Multicultural/International 1 | 3 | |
| History Elective | 3 | |
| Literature Elective | 3 | |
| Literature Elective | 3 | |
| Total SOJMC Cognizance Area Credit Hours | 24 | |
| Code | Title | Credit Hours |
|---|---|---|
| SOJMC Core | ||
| JMC 101 | Media Literacy | 3 |
| JMC 102 | Media Toolbox | 3 |
| JMC 103 | Language Use for Media (Recommended) 2 | 1 |
| JMC 241 | Media Design | 3 |
| JMC 260 | Digital Imaging for JMC | 3 |
| JMC 345 | Mass Comm Law and Ethics | 3 |
| JMC 361 | Digital Presence | 3 |
| JMC 455 | Race Gender & Mass Media | 3 |
| JMC 490 | Jrn & Mass Comm Internship I | 3 |
| JMC 499 | Professional Portfolio | 1 |
| Total SOJMC Core Credit Hours | 25–26 | |
| Code | Title | Credit Hours |
|---|---|---|
| Media Production Major Requirements | ||
| JMC 231 | Intro to Audio Production | 3 |
| JMC 332 | Intro to Video Production | 3 |
| JMC 475 | Documentary Journalism | 3 |
| Television & Video Production Area of Emphasis Requirements | ||
| JMC 434 | Advanced Video | 3 |
| JMC Elective 300/400-level | 3 | |
| Select one of the following: | 3 | |
| Reporting and News Writing | ||
| Basic Broadcast News | ||
| AD & PR and Continuity Writing | ||
| Select one of the following: | 3 | |
| AD-PR Video Production | ||
| Television Reporting | ||
| Select one to four credits (1–4) from the following: | 1–4 | |
| Practice in Radio or TV | ||
| Practice in Radio or TV | ||
| Professional Practicum | ||
| Electives Outside of Major | 11–14 | |
| Total Media Production Major Credit Hours | 39 | |
A minimum of 120 credit hours are required for this major.
- 1
Students may not count JMC 436 International Mass Comm as an International-designated course. If the student takes an International-designated course to satisfy their university requirements, they should take a multicultural-designated course to satisfy their journalism cognizance area and vice versa.
- 2
JMC 103 Language Use for Media is recommended but not required.
Semester Plan
| First Year | ||
|---|---|---|
| First Semester | Credit Hours | |
| CMM 103 | Fund Speech-Communication | 3 |
| ENG 101 | Beginning Composition | 3 |
| FYS 100 | First Yr Sem Critical Thinking | 3 |
| JMC 101 | Media Literacy | 3 |
| JMC 103 | Language Use for Media (Recommended) 1 | 1 |
| UNI 100 | Freshman First Class (Recommended) | 1 |
| Core II Fine Arts | 3 | |
| Credit Hours | 17 | |
| Second Semester | ||
| JMC 102 | Media Toolbox | 3 |
| JMC 231 | Intro to Audio Production | 3 |
| JMC 241 | Media Design | 3 |
| Core II Mathematics | 3 | |
| CT Course | 3 | |
| Credit Hours | 15 | |
| Second Year | ||
| First Semester | ||
| ENG 201 | Advanced Composition | 3 |
| JMC 260 | Digital Imaging for JMC | 3 |
| JMC 332 | Intro to Video Production | 3 |
| Multicultural/International 2 | 3 | |
| Non-JMC Elective | 3 | |
| Credit Hours | 15 | |
| Second Semester | ||
| Core II Humanities | 3 | |
| Core II Natural/Physical Science | 4 | |
| Core II Social Science | 3 | |
| Select one of the following: | 3 | |
| Reporting and News Writing | ||
| Basic Broadcast News | ||
| AD & PR and Continuity Writing | ||
| Select one of the following (CT Course): | 3 | |
| Cultural Anthropology (CT) | ||
| Intro to Human Geography (CT) | ||
| Understanding Society (CT) | ||
| Credit Hours | 16 | |
| Third Year | ||
| First Semester | ||
| JMC 432 or JMC 451 | AD-PR Video Production or Television Reporting | 3 |
| JMC 458 | Emerging Media for Journalists | 3 |
| JMC Elective 300/400 level | 3 | |
| Modern Language | 3 | |
| Multicultural/International 2 | 3 | |
| Credit Hours | 15 | |
| Second Semester | ||
| JMC 361 | Digital Presence | 3 |
| JMC 434 | Advanced Video | 3 |
| History Elective | 3 | |
| Literature (WI) | 3 | |
| Modern Language | 3 | |
| Credit Hours | 15 | |
| Fourth Year | ||
| First Semester | ||
| JMC 490 | Jrn & Mass Comm Internship I 3 | 3 |
| Literature (WI) | 3 | |
| Non-JMC Elective | 3 | |
| Non-JMC Elective | 3 | |
| Select 1 to 4 credits from the following: | 3 | |
| Practice in Radio or TV | ||
| Practice in Radio or TV | ||
| Professional Practicum | ||
| Credit Hours | 15 | |
| Second Semester | ||
| JMC 345 | Mass Comm Law and Ethics | 3 |
| JMC 455 | Race Gender & Mass Media | 3 |
| JMC 475 | Documentary Journalism | 3 |
| JMC 499 | Professional Portfolio | 1 |
| Non-JMC Elective | 3 | |
| Credit Hours | 13 | |
| Total Credit Hours | 121 | |
- 1
JMC 103 Language Use for Media is recommended but not required.
- 2
Students may not count JMC 436 International Mass Comm as an International-designated course. If the student takes an International-designated course to satisfy their university requirements, they should take a multicultural-designated course to satisfy their journalism cognizance area and vice versa.
- 3
JMC 490 Jrn & Mass Comm Internship I recommended summer between third and fourth year (3 hours).