Multimedia Journalism, Emphasis
B.A. in Journalism with an emphasis in multimedia Journalism
Develop interviewing, reporting, editing, and writing skills for different media on multiple platforms. Learn how to find, research, investigate, and pitch news stories. With an emphasis in Multimedia Journalism, students learn to write, edit, and design news in multiple media formats using the latest equipment and software, including Adobe Creative Suite. Students use those skills and gain hands-on experience by working for student media, including The Parthenon, Marshall’s student newspaper and online news source, and The Kelly, Marshall’s student-run magazine, and JMC-TV programs that are produced in the school’s television studio. The Multimedia Journalism major prepares students for careers in all types of news and storytelling media.
Distinctive Features of the Program
Students who graduate with their degree in Multimedia Journalism are career ready with a number of skills and credentials at their fingertips, including:
- written and verbal communication; newswriting in multiple formats; copy editing, including Associated Press style; digital and social storytelling skills; news discernment; audience engagement and analytics; podcast production; creating tailored content for social media platforms; interview techniques for print, audio and video; lighting and audio setup; using DSLR, mirrorless, or broadcast cameras; photo composition, shooting and editing; video editing; basic web design
- active listening; collaboration; critical thinking and problem-solving; time management; and multitasking.
Students gain expertise in Adobe Creative Suite (including Adobe Photoshop, Lightroom, Premiere Pro, After Effects, Audition); Canva Video; Final Cut Pro; and Audacity. Additionally, students may earn certifications in such programs as Google Analytics and Hootsuite; and more.
Course Requirements
The Core Curriculum is designed to foster critical thinking skills and introduce students to basic domains of thinking that transcend disciplines. The Core applies to all majors. Information on specific classes in the Core can be found at https://www.marshall.edu/gened/.
| Code | Title | Credit Hours |
|---|---|---|
| Core Curriculum | ||
| Core 1: Critical Thinking | ||
| FYS 100 | First Yr Sem Critical Thinking | 3 |
| Critical Thinking | 3 | |
| Critical Thinking | 3 | |
| Core 2 | ||
| ENG 101 | Beginning Composition | 3 |
| ENG 201 | Advanced Composition | 3 |
| CMM 103 | Fund Speech-Communication | 3 |
| Core II Fine Arts | 3 | |
| Core II Humanities | 3 | |
| Core II Mathematics | 3 | |
| Core II Natural/Physical Science | 4 | |
| Core II Social Science | 3 | |
| Additional University Requirements | ||
| Writing Intensive | 3 | |
| Writing Intensive | 3 | |
| Multicultural/International 1 | 3 | |
| Capstone (JMC 465 Multimedia Reporting) | 3 | |
School of Journalism and Mass Communications (SOJMC) Program Requirements
| Code | Title | Credit Hours |
|---|---|---|
| SOJMC Cognizance Area | ||
| Modern Language | 3 | |
| Modern Language | 3 | |
| Select one of the following Cultural courses: | 3 | |
| Cultural Anthropology (CT) | ||
| Intro to Human Geography (CT) | ||
| Understanding Society (CT) | ||
| Multicultural/International 1 | 6 | |
| History Elective | 3 | |
| Literature Elective | 3 | |
| Literature Elective | 3 | |
| Total SOJMC Cognizance Area Credit Hours | 24 | |
| Code | Title | Credit Hours |
|---|---|---|
| SOJMC Core | ||
| JMC 101 | Media Literacy | 3 |
| JMC 102 | Media Toolbox | 3 |
| JMC 103 | Language Use for Media (Recommended) 2 | 1 |
| JMC 241 | Media Design | 3 |
| JMC 260 | Digital Imaging for JMC | 3 |
| JMC 345 | Mass Comm Law and Ethics | 3 |
| JMC 361 | Digital Presence | 3 |
| JMC 455 | Race Gender & Mass Media | 3 |
| JMC 490 | Jrn & Mass Comm Internship I | 3 |
| JMC 499 | Professional Portfolio | 1 |
| Total SOJMC Core Credit Hours | 25–26 | |
| Code | Title | Credit Hours |
|---|---|---|
| Journalism Major Requirements | ||
| JMC 300 | Reporting and News Writing | 3 |
| JMC 458 | Emerging Media for Journalists | 3 |
| JMC 465 | Multimedia Reporting (Capstone) | 3 |
| Multimedia Area of Emphasis Requirements | ||
| JMC 301 | Beat Reporting | 3 |
| Select fifteen (15) credits from the following: | 15 | |
| Advanced Editing & Design | ||
| Copy Editing | ||
| Reporting Public Affairs | ||
| Magazine Article Writing | ||
| Television Reporting | ||
| Web Design for Mass Media | ||
| Non-JMC Electives | 12 | |
| Total Journalism Major Credit Hours | 39 | |
A minimum of 120 credit hours are required for this major.
- 1
Students may not count JMC 436 International Mass Comm as an International-designated course. If the student takes an International-designated course to satisfy their university requirements, they should take a multicultural-designated course to satisfy their journalism cognizance area and vice versa.
- 2
JMC 103 Language Use for Media is recommended but not required.
Semester Plan
| First Year | ||
|---|---|---|
| First Semester | Credit Hours | |
| CMM 103 | Fund Speech-Communication | 3 |
| ENG 101 | Beginning Composition | 3 |
| FYS 100 | First Yr Sem Critical Thinking | 3 |
| JMC 101 | Media Literacy | 3 |
| JMC 103 | Language Use for Media (Recommended) 1 | 1 |
| UNI 100 | Freshman First Class (Recommended) | 1 |
| Core II Fine Arts | 3 | |
| Credit Hours | 17 | |
| Second Semester | ||
| JMC 102 | Media Toolbox | 3 |
| Core II Mathematics | 3 | |
| Core II Social Science | 3 | |
| CT Course | 3 | |
| Non-JMC Elective | 3 | |
| Credit Hours | 15 | |
| Second Year | ||
| First Semester | ||
| ENG 201 | Advanced Composition | 3 |
| JMC 241 | Media Design | 3 |
| JMC 300 | Reporting and News Writing | 3 |
| Core II Natural/Physical Science | 4 | |
| Modern Language | 3 | |
| Credit Hours | 16 | |
| Second Semester | ||
| JMC 260 | Digital Imaging for JMC | 3 |
| JMC 301 | Beat Reporting | 3 |
| Core II Humanities | 3 | |
| History Elective | 3 | |
| Modern Language | 3 | |
| Credit Hours | 15 | |
| Third Year | ||
| First Semester | ||
| JMC 361 | Digital Presence | 3 |
| Literature Elective (WI) | 3 | |
| Multicultural/International 2 | 3 | |
| Multimedia Emphasis Elective | 3 | |
| Select one of the following (CT Course): | 3 | |
| Cultural Anthropology (CT) (M/I) | ||
| Intro to Human Geography (CT) (M/I) | ||
| Understanding Society (CT) (M/I) | ||
| Credit Hours | 15 | |
| Second Semester | ||
| JMC 455 | Race Gender & Mass Media | 3 |
| Literature Elective (WI) | 3 | |
| Multicultural/International 2 | 3 | |
| Multimedia Emphasis Elective | 3 | |
| Non-JMC Elective | 3 | |
| Credit Hours | 15 | |
| Fourth Year | ||
| First Semester | ||
| JMC 458 | Emerging Media for Journalists | 3 |
| JMC 490 | Jrn & Mass Comm Internship I 3 | 3 |
| Multimedia Emphasis Elective | 3 | |
| Multimedia Emphasis Elective | 3 | |
| Non-JMC Elective | 3 | |
| Credit Hours | 15 | |
| Second Semester | ||
| JMC 345 | Mass Comm Law and Ethics | 3 |
| JMC 465 | Multimedia Reporting (Capstone) | 3 |
| JMC 499 | Professional Portfolio | 1 |
| Multimedia Emphasis Elective | 3 | |
| Non-JMC Elective | 3 | |
| Credit Hours | 13 | |
| Total Credit Hours | 121 | |
- 1
JMC 103 Language Use for Media is recommended but not required.
- 2
Students may not count JMC 436 International Mass Comm as an International-designated course. If the student takes an International-designated course to satisfy their university requirements, they should take a multicultural-designated course to satisfy their journalism cognizance area and vice versa.
- 3
JMC 490 Jrn & Mass Comm Internship I recommended summer between semesters 6 & 7 (3 hours).